Tea for two has taken on a whole new meaning for Australian beverage business East Forged, whose locally produced nitrogen infused cold brew teas are gaining international attention – and winning accolades at the same time.
The product of two tea-loving ladies, Kym Cooper and Tania Stacey, East Forged flips the traditional notion of iced tea on its head, with the creation of a product that is almost anything but.
Looking deceptively like a beer when hard-poured, East Forged cold brews are quickly becoming a fast favourite in the booming non-alcoholic adult beverage category, one which has benefited globally from lockdown measures. Movements such Dry January and Feb Fast have attracted even more attention to the alcohol-free category, and East Forged’s low sugar content (less than 0.3g of sugar per can) combined with all the goodness of pure leaf tea, means that it has wide appeal in the health and lifestyle categories.
The Founders of the brand both have backgrounds in the tea industry, with Stacey having previously won the World Tea Brewing Championship (Australia), and together they decided that they wanted to bring a new category to tea – and it’s paying off. Covering the three biggest tea pillars – green, black, and white – and launching in the unique and interesting flavour combinations of Pitaya, Calamansi, and Yuzu, East Forged brews have recently won the duo gold and silver medals* at The Global Spirit Masters in the Lo/No Alcohol category, taking their total award wins to a staggering five medals in the last twelve months.