Dare, owned and manufactured in Australia by Lion Dairy & Drinks, has released its latest creation, Dare Cold Pressed.
With a new recipe and new look, Dare Cold Pressed is available in two strengths, latte and strong latte.
The drink is crafted using three natural ingredients: fresh milk from Australian dairy farmers, quality Arabica cold-brewed coffee and a dash of raw sugar. It brings crafted cold brewed coffee to the masses through convenience and grocery stores.
Darryn Wallace, LDD’s Marketing & Innovation Director said Dare Cold Pressed has been developed in response to consumers’ evolving tastes and love of coffee. He said their appreciation of unique blends and higher-quality coffees had intensified, resulting in greater demand for premium-quality coffee.
The cold brew coffee in each Dare Cold Pressed coffee takes hours to make. Darryn adds, “taking the time to infuse the beans in cold water gives the coffee a smoother, richer taste. Ultimately, the technique delivers a superior form of coffee extraction; it really delivers on a fancier fix.”
To mark the launch of the new iced coffee range, a series of Dare Cold Pressed “cafes” will be popping up in key metro locations from 1 May.