Departure at Carlton & United Breweries

Carlton & United Breweries' chief marketing officer Andy Gibson has resigned to take up a role in London as the chief marketing officer and president of Bacardi Global Brands.

"While it is a loss for us at Carlton & United Breweries (CUB), it is a great opportunity for Andy. It has long been an aspiration of his to head up the marketing function for a global alcohol company," said Carlton & United Breweries CEO, Ari Mervis.

Mervis said Gibson, who started with the company 15 months ago, leaves CUB's marketing function in a very strong position, with clearly defined brand and marketing plans.

"Andy has driven a complete brand and marketing review. It has been a comprehensive process using the SABMiller systems and processes. No doubt, the standout result has been the turnaround of our largest brand, Victoria Bitter, from ten years of decline."

Leave a Reply

Your email address will not be published. Required fields are marked *