Allen’s has teamed up with Peters in its first-ever lolly collaboration to launch an all new range of ice-cream flavoured jellies, inspired by Frosty Fruits and the classic Drumstick.
Allen’s Frosty Fruits lollies include flavours – Tropical, Watermelon & Pineapple, and Orange & Pink Grapefruit. The Drumstick range features popular classics, like Vanilla, Super Choc and Boysenberry.
Nestlé General Manager – Confectionery, Martin Brown, said Allen’s is thrilled to launch the playful lolly partnership, bringing the best of two delicious worlds together for fans across the nation.
“The experts at Allen’s have worked tirelessly to bring the magic of Peters’ beloved ice-creams into the confectionery aisle, creating a whole new flavour experience for our lolly lovers,” said Brown.