Global Deployment agency Schawk has won a Gold Award at New Zealand’s Pride in Print Awards.
The winning entry, Allen’s Sherbies, was produced for Nestlé and utilised the highly technical HD Flexo print technique.
Working closely with the Christchurch NZ plant Amcor Flexibles Asia Pacific and Brandpack, the Allen’s SKU won the award in the Food and Beverage category. The winning entry was part of the suite of premedia work that Schawk continues to produce globally for Nestlé.
“The award builds on industry recognition of the quality result delivered with HD Flexo printing and colour management for Nestlé. The award demonstrated the alignment of all key stakeholders in the graphics supply chain process to deliver the high quality result. The ability to work closely with Nestlé, Amcor Flexibles and Brandpack was key to the success of the project,” said Ryan Sharratt, Operations Manager for Schawk Australia.
“Further adding to the two awards at last year’s ANZFTA print awards, and this New Zealand award, HD flexo work is delivering high quality results in industry for brand clients such as Nestlé. The new proofing profiles developed for the project were based on precise colour matching of fingerprints. The colour management process was effective in reducing the number of print colours while creating eye catching colour fidelity for standout packaging.”
The judges were impressed by the finished results and recognised the prepress expertise of Schawk, coupled with the print skills of Amcor Flexibles in awarding Gold in the highly contested, Food and Beverage category.