Be Natural is launching the largest in-store execution installed in an Australian supermarket, with a floor decal that stretches the entire length of the cereal and snack aisle in Woolworths.
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Mondelez launches new mobile marketing campaign
Mondelez International has launched a new mobile marketing initiative, where five big Australian brands are paired with five start-ups to accelerate and scale existing mobile innovations in 90 days.
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Wilmar to establish own marketing company
Australia’s largest sugar miller has announced plans to establish its own selling and marketing company.
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Support grows for tax on unhealthy foods and ban on junk food ads
Australian consumers support a tax on unhealthy foods and many support bans on junk food advertising, despite the food industry claiming such measures would be wildly unpopular in the public arena.
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Junk food advertising aimed at children takes another cut
Changes to voluntary industry codes means junk food will not be promoted during television programs that attract a child audience of at least 35 per cent.
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Woolworths fast food court opposed by residents, Heart Foundation
Plans by supermarket giant Woolworths to develop a centre food court for fast food chains is facing opposition from local residents and the Heart Foundation.
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John West orders Greenpeace video off YouTube
The dispute between Greenpeace and John West continues to gain momentum, with the environmental campaign group accusing the tuna company of “censorship” after it was forced to remove a video from YouTube.
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Peach growers to lose thousands from SPC Ardmona cuts
Australian peach growers say they were only informed of SPC Ardmona’s decision to cut its peach quota by almost 20 per cent after they had begun preparing for season.
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Toblerone’s confusing labelling lands it on Choice Shonky List
There’s a lot of debate around lately about the labelling laws in Australia, but Toblerone really takes the cake with its utterly false claims, which made it the only food product to make it onto Choice’s Shonky Awards 2012 list.
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John West hits back over place on Greenpeace sustainable tuna list
John West tuna owner Simplot has responded to its negative listing on the Greenpeace canned tuna guide 2012, saying it “has been working towards improving the sustainability of John West’s products for many years.”
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Changes at the chocolate factory
“Look, in the last 12 months, there won’t be nothing we don’t touch and improve with efficiencies in manufacturing,” Klark Quinn, the 30-year-old in charge of overhauling the iconic confectionary maker Darrell Lea and making it profitable again said.
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Nestlé buying additional 5 300 tonnes of Fairtrade cocoa
Nestle UK and Ireland has pledged to double its commitment to Fairtrade making its two-fingered Kit Kat bar certified by January.
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Maggie Beer slams supermarket dominance
Celebrity chef and food producer Maggie Beer is the latest industry insider to accuse the major supermarkets of failing to support Australian food growers and manufacturers.
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Consumers should make own choice on caged eggs: industry body
A leading representative group for the egg industry has slammed announcements from leading supermarkets and other retailers that they will sell only cage-free eggs.
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The government has it wrong on alcohol’s role in chronic diseases
The Commonwealth government looks set to lose its top position in preventative health measures.
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UK govt launches traffic light labelling
The UK government has officially introduced the controversial traffic light labelling system on packaged foods.
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Do energy drinks need warning labels? Teen’s death linked to Monster
The maker of energy drink Monster Energy are being sued by the family of a teenager who died from heart complications after consuming two cans of the product.
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Aussies confused about sustainable seafood
While most Australians will say they are environmentally aware and want to improve sustainability, new research has found it is not often a factor considered when purchasing decisions are made.
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Woolworths reports big sales growth
Woolworths Limited has reported a huge first quarter, boosted by its supermarket and liquor dominance in the Australian market.
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Calls for labelling GM food reveal attempts at market domination
Australia has one of the more rigorous food labelling systems in the world for genetically modified (GM) attributes.
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