How to reaffirm the online branding message

GS1 Australia offers a range of services to brands, some aimed at helping them navigate the intricacies of online retailing. As businesses start to move away from traditional retail brick and mortar outlets
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Branding and supply chain: why they matter

Danny Celoni is the Australasian CEO of one of the most recognisable names on the planet – PepsiCo. Having more than 22 years’ experience in sales, strategising and marketing throughout the Pacific
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CCA launches new Sprite campaign

Coca-Cola South Pacific has launched the next phase of Sprite's 'Cut Through The Heat' brand campaign, dedicated to inspiring and empowering Aussies to deal with life's awkward moments.
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