Dreaming big pays off for food exporter

Matt Parry had a career specialising in launching fast-moving consumer goods (FMCG) products for other companies into the Australian market. But he always had an itch he wanted to scratch – starting his own company and his own brand. Five years ago he decided to do just that with the Good Crisp Company and, initially, met with mixed success for the soon-to-be food exporter.

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