In time for the start of summer, the non-alcoholic brand, Lyre’s, has launched three pre-mixed RTDs: Classic G&T; Amalfi Spritz; and Classico, a non-alcoholic prosecco-style sparkling.
Asahi has introduced Mist Wood Gin, designed as an alternative to sparkling, wine and spirits.
Employing principles of apothecary when creating the flavour combinations, Mist Wood Gin challenges the preconceived gin experience by steering away from the traditional tonic-based mixes. Instead, English pot-stilled gin is used and then matched with curated fruit, citrus and bitter flavours to create new taste sensations.
With four varieties available – Apple, Orange and Bitters, Grapefruit and Lime, and Elderflower and Lime, each blend combines contemporary flavours that result in what the company called “a sophisticated ready-to-drink beverage.”
The Mist Wood Gin range has to date won two gold medals at the 2016 Global Spirits Masters.
With the Apple and Grapefruit and Lime both being awarded top prize, the Orange and Bitters and Elderflower and Lime varietals also took out silver medals within the pre-mixed category.
Gin is fast becoming the beverage of choice as it surges in popularity – rapidly encroaching on a territory dominated by vodka, gin has experienced a 20 per cent growth in the average number of monthly drinkers nationwide, the company said.
Containing a 5 per cent ABV in 320ml bottles, Mist Wood Gin is available in in 4 packs, or 6 x 4 pack cases.
Dairy processors and soft drinks manufacturers can exploit the huge potential offered by high-protein RTD beverages with Nutrilac WheyHi, an innovative new ingredient solution from Arla Foods Ingredients.
Sales of RTD beverages are exhibiting strong growth, with worldwide sales set to grow by 28 per cent between 2016 and 2020. This trend reflects increased demand for convenience, primarily among busy urban-dwelling consumers. By 2050, it is forecast that 66 per cent of people globally will live in cities compared with 54 per cent now¹, a factor that will almost certainly drive demand for convenient RTD beverages in the coming years.
At the same time, protein continues to cement its popularity in the mainstream beverage market, presenting companies with an excellent opportunity to tap into both trends simultaneously with high-protein RTD products.
In many countries the RTD market remains dominated by long shelf life drinks made using UHT processes. Previously, technical obstacles have made it difficult for manufacturers to add whey protein to such products without the risk of fouling. But now, with WheyHi from Arla Foods Ingredients, this risk is significantly reduced. This means that with WheyHi, companies can create long-life sports nutrition drinks, tea and coffee beverages, and smoothies in which 40 per cent of the protein comes from whey – and yet still deliver a delicious flavour.
WheyHi is suitable for high temperature applications that use both direct and indirect UHT treatment, without compromising on processing capacity. In addition, the same compound can be used to create several different types of products, thereby simplifying inventory. WheyHi offers 80 per cent more whey content than standard milk protein concentrates, boosting the nutritional value of the finished product. It also delivers a better taste profile compared with vegetable proteins and casein.
WheyHi has been launched as part of Arla Foods Ingredients’ latest marketing campaign, which is called ‘Whey Better Protein’. It is highlighting how whey protein solutions offer multiple application and nutrition benefits and can enable food and beverage companies to benefit from emerging trends by entering new categories that are growing quickly.
“RTD beverages are the future of the soft drinks market. They tap into growing demand for convenience among busy urban consumers who want products they can drink on the go,” said Inge Lise Povlsen, Category Manager for Beverage at Arla Foods Ingredients.
“These consumers – who are often millennials – are also looking for products that offer high quality nutrition, and whey protein is an ingredient that resonates with them. Now, with WheyHi, it’s possible to overcome previous technical challenges to bring the wonders of whey into the booming RTD category.”
 World Urbanization Prospects, United Nations (2014)
Product Name: Kate Farms Komplete
Product Manufacturer: Kate Farms
Launch date: 14 October 2015
Ingredients (as listed on the packaging): Ingredients for chocolate flavour Komplete (the ingredients of the three flavours of Komplete vary slightly)
Purified Water, KompleteGlycemic Blend (Organic Brown Rice Syrup Solids, Organic Blue Agave), Komplete Amino Blend (Organic Rice Protein, Pea Protein), Organic Sunflower Oil, Organic Cocoa Powder, Organic Inulin, Natural Flavor, Tricalcium Phosphate, Organic Gum Arabic, Milled Chia, Vitamin Blend (Magnesium Oxide, Ascorbic Acid (Vitamin C), Vitamin E Acetate, Niacinamide (Vitamin B3), Vitamin A Palmitate, Zinc Oxide, Calcium Pantothenate (Vitamin B5), Cupric Sulfate (Copper), Manganese Sulfate, Vitamin D Ergocalciferol, Pyridoxine Hydrochloride (Vitamin B6), Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Chromium Picolinate, Folic Acid (Vitamin B9), Biotin (Vitamin H), Potassium Iodide (Iodine), Sodium Molybdate, Phytonadione (Vitamin K), Cyanocobalamin (Vitamin B12), Guar Gum, Sunflower Lecithin, Dipotassium Phosphate, Spectra 100mg Blend (Concentrates of Broccoli Sprouts, Tomato, Broccoli, Carrot, Spinach, Kale, Brussel Sprouts, CamuCamu, Quercetin, Mangosteen, Elderberry, Garlic, Basil, Oregano, Cinnamon, Sweet Cherry, Açaí, Blackberry, Chokeberry, Raspberry, Bilberry) (Extracts of Onion, Green Coffee, Acerola, Green Tea, Apple, Blue Corn, Turmeric, Black Currant, Blueberry), Quinoa Flour, Carrageenan (Derived from Seaweed), Sea Salt
Shelf Life: 12 months
Product Manager: Tania Aafos Rees
Country of origin: United States
Brand Website: https://katefarms.com.au/
Sanitarium’s new Gluten Free Up&Go is now available and offers consumers looking to avoid or reduce their gluten intake an expedient breakfast option, while still containing the protein and energy of two Gluten Free Weet-Bix and milk.
It is also 98.5 per cent fat free, high in fibre and provides half of an adult’s daily calcium requirements.
Jaemes Tipple, Up&Go Brand Manager – Sanitarium, said the company developed the product in response to consumer feedback from the growing population who avoid gluten, and may not always have time for a sit down breakfast.
“We know that approximately 1 in 70 Aussies have Coeliac disease and many others are eliminating or limiting gluten in their diet, so we’ve developed Gluten Free Up&Go to provide a convenient, great-tasting, gluten-free liquid breakfast choice, in addition to the market-leading regular Up&Go.”
“Sanitarium is committed to the health and wellbeing of Australians, and providing nutritious products they love,” he said.
Michelle Reid, Accredited Practising Dietitian and Nutritionist at Sanitarium, said the new Gluten Free Up&Go has a 4.5 Health Star Rating, under the new Government-led initiative which rates foods from 1⁄2 star to 5 stars, based on their nutritional credentials.
“When you don’t have time for a sit down breakfast and you are needing to avoid gluten, Gluten Free Up&Go is the ideal option for on the run. Gluten Free Up&Go earned 4.5 out of a possible 5 stars due to its protein content and being low in saturated fat and sodium.”
“Gluten Free Up&Go also contains 10 essential vitamins and minerals, making it an excellent choice to help start the day right,” she said.